Today’s consumers are more aware than ever before. They want to know where their food comes from, how it was raised and if it is safe and wholesome for the entire family. Consumers value words like all-natural, hormone-free and antibiotic-free. The beef industry has responded with branded programs to meet consumers’ demands. The goal: all-natural cattle. […]
HELPING YOUR OPERATION STAY PROFITABLE.
Gain Smart® is a line of vitamin and mineral supplements for stocker cattle that promotes healthy, economical pounds by maximizing the energy and protein available in the diet.
INCREASED WEANING WEIGHTS
IMPROVED HERD HEALTH
LONGER GRAZING DAYS
The average consumer is no longer average. Grandmothers no longer leave their butter dishes on the countertops or thaw their meat in the sink in white-wrapped paper. They even make sure to refrigerate their eggs. Today, the majority of grocery shoppers are women, 68% in fact, and fall between the ages of 24 and 49. […]
Late summer and early fall can be an exciting time for those in the cattle industry. In the cow-calf sector, you’re weaning spring born calves. It’s time to give those offspring the chance to perform on their own. In the backgrounding and feeding segment, it’s receiving time. You’re getting in fresh groups of calves, some […]
Featured American Rancher Episode
There are some things in life that a person just should not skimp on. A quality mineral program is one of them. “In a drought year, mineral is even more important,” said Scot Holcombe of Holcombe Ranch in Barnsdall, Oklahoma. Holcombe and fellow Oklahoma cattle feeder, order buyer and stocker grazer Randy Heflin depend on […]